Ladore clothes are made at facilities where they reuse 98% water, don't release any waste into the environment and of course offset our carbon footprints.
We clearly understood that the task was a very responsible one. The idea of conveying balance between the youthful yet mature and responsible side of the brand. Eventually, the "A" and "O" all lend to giving the brand a recognizable identity and bring out the playful side of Ladore. The mountain like "A" and the floating "O" are in sync with the outdoors / connected to the nature aspect of the brand. As a result, The logo is child-friendly without being childish. The iconography is extendible and will add to the distinct design language they wishes to create.